oi! i’m eduardo, a music industry professional, with a focus on artist management, a&r and creative marketing based in new york. while i was always surrounded by music from an early age (you can imagine being that i was born in brazil), music became my own thing to experience in middle school when i spent $60 on my moms credit card to buy Blue Slide Park and On And On And Beyond by Mac Miller. sorry mom. this experience started an obsession with music and a deep appreciation for how it can make me feel things that cannot be explained with words. a feeling that i believe everyone experiences when they play their favorite song. this “feeling” became my why. i believe it’s a disservice for great music to not be brought to life and experienced, because i know the profound affect its had on me. because of this, i’m dedicated to discovering music that resonates with me, and tell it’s story in an authentic and impactful way.
A&R + Creative Marketing + Artist Manager
Eduardo Alves
Experience
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2025-Present
I’ve been managing Jhay Rivas since early 2025. During that time I…
• Developed and executed digital marketing strategies to increase audience reach and streaming performance.
• Coordinated release timelines, submitted assets to distributor, and ensured metadata accuracy for DSP rollout.
• Created and managed promotional materials including EPKs, press shots, cover art, and smartlinks for campaigns.
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September 2024 - June 2025
I had the pleasure of interning under Senior A&R Manager, Eric Herman, at ONErpm. During my time there I…
• Researched and scouted emerging artists and industry trends, analyzing and identifying promising talents that led to signings.
• Created and organized assets for artist campaigns.
• Organized and maintained a music library on DISCO, ensuring proper tagging and accessibility for seamless sync licensing and faster turnaround times.
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2018-Present
I initially started out as a recording artist. When I couldn’t afford beats, I learned how to make my own. Throughout my production journey I…
• Amassed over 360,000 views on YouTube, by producing a variety of genres for artists globally.
• Increased brand exposure and impact by creating and coordinating content across various platforms.
• Guided and provided creative feedback to improve quality and impact.
Skills & Knowledge
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Digital Release Coordination, Music Marketing Strategy, Asset Management, Metadata Accuracy, DSP Strategy, Communication, Organization, Time Management, Collaboration
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Visual Branding, Creative Direction, EPK & Press Asset Development, Audio Editing & Music Production, Video Editing
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Google Workspace (G-Suite), Canva, Adobe Creative Suite, Spotify for Artists, Chartmetric, Linktree, DistroKis, TuneCore, ONErpm, Notion, Slack
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English, Portuguese, Spanish
Contact
ealves.work@gmail.com
@hey.ardo
Portfolio
Education
Hofstra University
Bachelors in Music Business
Honors & Awards
Provost’s List
Cum Laude Graduate
Dean’s List